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Research Associate - Karen Avey
Tillington, West Sussex, UK
 

Karen has 22 years experience in market research, providing qualitative business and technology market research consultancy solutions to respected major global organizations. Her industry sector expertise includes Facilities Management (FM), Corporate Real Estate (CRE), Healthcare, IT, Telecommunications, Financial Services, and Business Services.

Her deep understanding of the global FM market and emerging dynamics and trends is based on regular dialogue with CRE executives about their issues and concerns and a thorough knowledge of key FM suppliers.

 

Qualifications

  • B.A. European Studies, University of Bath
  • Post Graduate diploma in International Marketing (with French, German and Spanish)

Specializations

  • Experienced provider of qualitative business and technology market research consultancy solutions to respected major global organizations.
  • Conducting in-depth interviews and focus groups with high-level corporate respondents in French, German and English.
  • Tailoring research programs to meet individual objectives.
  • Designing questionnaires and surveys; metrics and analysis.
  • Researching, compiling and analysis of trends for specialist marketing reports.
  • Research and expert analysis of the dynamics and trends of the global support services industry.
  • Research and analysis of the dynamics and trends of global business, with specific focus on the Healthcare, IT, Telecommunications, Financial Services, and Business Services sectors.

Experience

22 years experience in:

  • Moderating focus groups (face-to-face and online).
  • Conducting in-depth interviews with high-level corporate respondents.
  • Expert market analysis, report writing and presenting.
  • Reaching technical and business decision makers and gaining their opinions.
 

 

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